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2022 Fall Report: Texas Tech

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Last season: 22-27 (5-13 Big 12)

The new era began with coffee. 

For Craig Snider, the first step in instilling culture at Texas Tech was installing a coffee maker. And not some pod-reliant bargain-bin throwaway, either. A genuine java experience.  

Snider may be a first-time head coach at the Division I level, but the former Florida State and Texas A&M assistant coach clearly knows how to reach the younger generation. 

Like a shape way[…]

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